Skechers opens store in Game City
Lovers of Skechers, an American lifestyle and performance company for adults and children, can brace themselves for the opening of the store today (Friday) at the new Game City shopping complex extension. The official opening will take place at the end of this month. Trading under the slogan, Go like never before, shoppers can look forward to stylish shoes, flip-flops, golf t-shirts, and travel bags and golf shoes for men.
Store manager, Kitso Morwaeng recently told Style that everything in the store is branded Skechers and that they have sections dedicated to men, women, boys and girls. She also points out that shoppers should expect to get the best quality, comfortable and stylish shoes and various items in the store. “Our comfort is top notch,” she said.
Morwaeng also said that the clothes are made in countries that include Vietnam, China and Dubai. The Skechers franchise made its way into the country after its owners observed that there was a market for it. They partnered with a South African to bring the franchise to Botswana.
The American brand has its headquarters in Manhattan, New York, USA, and it was founded in 1992. According to Wikipedia, it is tipped to have earned more than $3 billion in revenues during the 2015 fiscal year. In January 2016, the company was said to have employed more than 9200 workers worldwide.
Wikipedia further states that in its early years, the brand specialised in utility style boots and skate shoes, but later diversified to include thousands of athletic and casual styles for men, women and children as well as performance shoes.
Over the years, Skechers has used artists such as Meghan Trainor, Kelly Brook, and Sugar Ray Leornard for its branding.