Cutting edge 7D film viewing now here

Mind-blowing, that’s how local entertainment company Hospitium 7D (Pty) Limited’s Director, Neo Mpofu describes the latest technology in film viewing they are bringing to the country.

They are going to show different films of 8-12 minutes in length in 7D. She says this is a first for Africa as watching films in 7D is done only in Dubai, the United States of America and China. The intention is for the cinema to be operational towards the end of February.

The clips will be shown in a private theatre with a giant screen surround sound, nine seats mounted on motion platform that performs up to 400 movements per second and can mimic top speeds of up to 2G in acceleration, to experience the reality of enabling guests battling zombies, pirates and a range of other adrenaline-packed actions.

She says the name Hospitium is Latin for entertainment. Their aim as a company is to be the leading entertainment hub in Botswana. They also wanted to bring entertainment which would suit people of all ages, young and old alike.

Mpofu explained that South Africa has only up to 5D cinemas and that although they had been benchmarked in South Africa, they took the concept beyond 5D to a 7D cinema as they wanted to bring an upmarket form of entertainment.

“Watching a film on 7D is an experience that cannot be put into words, one feels everything they see,” she says. It is like one is taking part in the film they are watching, she says as it features intense motion, stunning graphics and special effects.

Their hope is that people will enjoy the experience and create a lot of hype around the concept. In this way, they would be able to generate enough revenue to buy more machines to enable them to set them up in different Malls in Gaborone. The hope is that by 2017 they would be able to show full movies, something that isn’t done in most parts of the world.

As for the intermittent power cuts the country is used to, Mpofu reassures that measures have been put in place to mitigate any power disruptions that may happen during the screening of clips.