Lucara digital sales platform grows
Lucara Diamonds says it intends to seek additional diamond supply to push sales through its Clara web-based digital sales platform as the benefits of purchasing rough diamonds in an innovative way become evident.The company, stated that while most of the stones transacted through the platform are supplied from the Karowe mine, secondary market stones continued to be offered for sale through the platform with good results. “Additional supply is required to meet existing demand and drive the platform’s growth and the Company expects to commence a series of trial sales on the Clara platform with a third-party producer in Q2 2022. The Company intends to continue to seek additional supply in 2022, both from third-party producers and the secondary market.” In its financial report for the year ended March 2022, Lucara revealed that the number of buyers on the platform increased to 92 at March 31, 2022 with the Company maintaining a waiting list to manage supply and demand. The company stated that in the first quarter of 2022, three sales took place with a total sales volume transacted of $7 million, a 17 percent increase from the $6 million transacted in the first quarter of 2021, reflecting a strong upward price trend observed on Clara in 2022.